$1 RESERVE PRICE set for this Blacktown property

Blacktown House - $1 Reserve

$1 RESERVE PRICE set for this Blacktown property. It’s pure marketing GENIUS!!! As you read through this article published by the Property Observer on 22/1/15, don’t miss the very important point, the WOW headline. The headline has generated free publicity for the property and you can bet it will attract loads of interest. With so much competition the property will … [Read more...]

Focus October 2014 – Business Minds

Focus 2014 October Business Minds

  Julie you are what most people would call ‘obsessed with property’ tell us how you came about to be so? My father started telling me from the age of 15, when I started full time work, not to waste my money on overseas holidays because “they are like a bag of fireworks and you’ve got nothing to show for them when they are finished”. He said “buy real estate instead … [Read more...]

Case Study 1


The Results Listing Price: Offers over $549,000 Sale Price: $550,000 Days on market: Sold at first open house About the property This house was built in the early 1970’s and no modernisation had been undertaken. The original kitchen and bathrooms were still in place. As per the Real Estate agents advice, the tenants were left in place. The property was on the … [Read more...]

Case Study 2


The Results Purchase Price: $585,000 Sale Price: $655,000 (within first open house) Days on market: 5 days About the Property This house was purchased in a Blue chip suburb for $585,000, well under the median house price for the area. The house was being resold less than 18 months after it was purchased in a flat, if not declining market. The house was over 100 years … [Read more...]

Case Study 3


Results Original Listing Price: $629,000 Sale Price: $630,000 Days on market: 3 days About the Property This inner city property was in a highly desirable location for investors, due to its proximity to CBD, hospitals and one of the city’s largest TAFE colleges. Upon inspection of the property it appeared that the three tenants kept the house very neat and tidy … [Read more...]

Case Study 4

KnockOut Property Marketing - Case Study 4

The Results Listed Price: Offers over $369,000 Sale Price $372,500 Days on the market: sold in 4 hours! About the Property This is an 80+ year old farm house that was at the entry of a brand new four lot subdivision. Extensive work had previously been carried out on the exterior to make the property more attractive so that the new lots were more saleable. All the … [Read more...]

Case Study 5

case study 5

The Results Listed Price: Originally listed for offers over $419,000, re-listed at $439,000 Sale Price: $415,000 Days on Market: 30 days   About the Property This brand new house had been on the market for seven months. It was in a nice suburb with shops and all other conveniences around the corner and public transport at the door. It was priced well, however, it was … [Read more...]

$148,000 Profit in just one year!

Mag Article Screen shot sm

Money headaches, a failed builder and non-existent koalas have all starred in Julie McAnally’s latest development epic. Yet despite all the challenges, she’s still on track to make about $148,000 from her latest labour of love... Julie McAnally, a 43-year-old mother of two, expects to achieve about a 20 per cent return on her triplex development in New South Wales’ coastal … [Read more...]

Selling Houses Australia, a must see!


If you are selling your home, make it a priority to watch a few episodes of Selling Houses Australia. You can see first-hand how a house can be totally transformed with effort, and more often than not, on a shoe string budget. You will get so many tips on how to present your home inside and out, from the importance of things like de-cluttering, furniture staging, attending to … [Read more...]

Checkout this penthouse listing. It’s beyond belief!


It’s not hard to see why this penthouse on the Sunshine Coast, QLD, has been drastically reduced from $750,000 to $450,000 and still hasn't sold! These are the photographs used on realestate.com.au, to market this Penthouse in a highly desirable beach side suburb of the Sunshine Coast. It is beyond belief! For some inexplicable reason actual photographs were not taken … [Read more...]